Channels

Website, Facebook, Instagram

Industry

Digital Marketing Agency, White-Label, White-Label Chatbot

Use case

White-Label Reseller, Lead Generation

Location

Ohio, USA

ARO Effect Marketing is a full-service marketing agency that specializes in SEO, social media, video marketing, graphic design, and digital lead generation — everything essential to help their clients outshine the competition.

In their quest to elevate their offerings, the ARO Effect Marketing agency set out to find a white-label chatbot management platform. The client recognized the transformative power of Gen AI and chatbots, understanding their ability to streamline mundane tasks and save valuable time. 

Additionally, white-label solutions are crafted to scale businesses and amplify ROI without the burden of risks, substantial investments, or extra hires. It also offers robust analytics tracking, customizable experiences, and an adaptable interface for our client.

 Completely White-Labeled, Ready-to-Use Chatbot Management Platform: the client can seamlessly integrate its brand with a fully customizable solution.

 Multilingual Capabilities: Aro Effect Marketing agency can now utilize as many languages as they want, with no need to train the chatbot thanks to its GPT nature.

 Timeout Feature: it automatically ends the conversation when the user is inactive, ensuring smooth interactions.

 Ability to Add Video to the Widget: our client can enhance user engagement by embedding videos directly in the chat widget.

 Email Notifications: Aro Effect Marketing agency now receives instant notifications about completed conversations with potential leads.

 CRM Integration: it is synchronized seamlessly with the agency’s CRM for streamlined lead management.

 Dashboard and Analytics: valuable insights and tracking performance metrics through a comprehensive dashboard are available.

 File Upload: users can upload files directly within the chat for a more interactive experience.

#1. Flexibility in Pricing Policy: the client has full control over adjusting the cost of the chatbots he sells, allowing for dynamic pricing strategies.

#2. Cost-Effective Solution: avoided the hefty expenses associated with developing a custom solution, potentially saving thousands of dollars.

#3. No Need for Development Expertise: the client can easily create chatbots for his customers without requiring any coding knowledge or development skills.

#4. Ongoing Platform Maintenance & Improvement: regular platform updates and feature enhancements are rolled out every 2 weeks, ensuring it remains cutting-edge and bug-free.

#5. Unlimited Account Management & Technical Support: the client benefits from dedicated account managers who provide strategic guidance, sales optimization tips, and technical assistance. Quick responses and support for any inquiries or requests are guaranteed.

#6. Custom Feature Orders: ARO Effect Marketing agency has the option to request custom features tailored to its specific needs.

Check the full feedback:

Ready to embark on a journey to success like the one you’ve just witnessed? Here is how you can bring your boldest white-label chatbot ideas to life in just 6 steps:

01 — Dive In: Begin your 21-day trial and unlock the potential of white-label chatbot services.

02 — Forge Ahead: Craft your first prototype, whether independently or with our expert guidance.

03 — Seize the Moment: Present your prototype to potential clients and showcase its value (we can help with that part, too).

04 — Secure Success: Achieve your first ‘yes’ from a client, marking a significant milestone.

05 — Formalize Partnerships: Establish a formal white-label partnership with us to solidify your venture.

06 — Spark Excitement: Generate buzz around your new venture to attract fresh clients and opportunities.

Discover Another White-Label Chatbot Success Story

Trusted by Fortune 500 companies:

As of today, about 43% of employees report they are eager to use AI solutions in their work environment. Due to numerous data breaches, many are opting to create their own GPT models for corporate use. 

In 2023, we at BotsCrew also introduced an internal GPT, and we’re thrilled to share some of the main results and important findings we’ve attained since its launch.

Why did we develop an internal GPT

As BotsCrew experienced significant growth and with the bustling world of tech, after the grand debut of GPT to the public, Nazar Hembara, the co-founder of BotsCrew, delved into the potential of GPT for businesses, when a lightbulb moment struck him like a lightning bolt. Why not let all our team members tap into the power of GPT? What if we could significantly cut costs, save time and effort, keep everything in-house, and not spill the beans to Open AI?

Therefore, Nazar gathered the team to hash out the details. Their reactions? Pure enthusiasm. Fueled by passion and a touch of caffeine, they dove headfirst into action. To kick things off, they gathered input from over 5 employees across different departments, exploring their potential use cases for the solution. 

Building upon this feedback, the team developed the initial iteration of the chatbot for internal purposes based on GPT-4. In just 66 hours, with the creative energy of three brilliant minds, they crafted the first prototype ready for testing. Following rigorous testing by our employees, the development team received comprehensive feedback, addressed any issues, and subsequently launched the solution across the entire company.

The employees at our company appreciate how our internal GPT system helps them save significant amounts of working hours and boosts creativity, especially when they’re brainstorming content or product ideas.

The company’s co-founders even received numerous messages from concerned employees during a period when corporate GPT was temporarily unavailable. This highlights how extensively the solution is now utilized across various departments at BotsCrew.

Key features

Includes user sessions, query numbers, and more, providing valuable metrics for evaluating usage patterns and engagement levels.

To ensure enhanced security and data integrity, access to the solution is restricted solely to the BotsCrew domain for login purposes.

Understanding the relationship between prompts for maximizing the ongoing effectiveness of the solution.

Ongoing support, troubleshooting, and system enhancements in order to refine and optimize the system based on our company’s evolving needs.

Some of our “aha” moments & findings

Adoption rate within the company 

The solution is used regularly by

Frequency of using

Average satisfaction rate

Average trustworthiness rate

Our internal chatbot has swiftly become a favorite among our staff. Through its use, employees not only streamline their tasks but also delve into the impressive capabilities of LLMs. 

This not only offers practical benefits but also sparks creativity and innovation, as individuals uncover novel ways to utilize the chatbot. Employee satisfaction rises, accompanied by a deeper appreciation for the vast potential that generative AI offers to our field.

Internal GPT’s most common use cases

With business-personalized GPT, the application is limited only by its user’s creativity. 

The top 8 use cases within BotsCrew employees are:

Text Editing: checking texts for grammar mistakes, rephrasing sentences, and proofreading text, improving clarity and readability of content. 

Idea Generation: brainstorming and generating innovative ideas for KPIs, proposals, and offers. Collaborating with teams to develop fresh concepts and strategies tailored to specific goals.

Product Development: brainstorming new product ideas based on customer feedback and market trends.

Content Generation: crafting compelling newsletters, emails, and social media posts to engage audiences. Researching relevant topics and keywords to create informative and engaging content.

Data Processing: analyzing and summarizing text to extract key insights and information.

Code Generation/Support + QA Assistance: assisting with writing API requests and providing support for coding tasks. Generating code and offering assistance with code refactoring to optimize performance.

Googling: conducting targeted searches to find specific information and answer questions. Gathering relevant statistics and industry updates to inform decision-making.

Operational Tasks: supporting with legal document preparation and project scoping activities. Assisting in preparing presentations and conducting strategic thinking exercises.

What’s next?

With the fast-paced advancements in Gen AI, we’re gearing up for fresh challenges ahead.

We are also all ears for our colleagues’ input, and we’re fully committed to beefing up our GPT solution. Therefore, there will be regular updates and enhancements as we keep adding new useful features and capabilities including:

With 7+ years of expertise in crafting chatbot solutions, we understand the pain points experienced by companies and employees alike. We possess the know-how to substantially boost productivity through corporate GPT while also drastically cutting costs.

Embrace automation to transform 2024 into a year of achieving more with fewer resources!

1) Book a call or fill out a short online form.

2) Look out for an email confirmation for our meeting.

3) During our call, let’s dive into your chatbot idea, share success stories from similar projects, discuss possible KPIs, budget, and expected outcomes. Together, we’ll determine if your chatbot idea is a go.

4) After our call, if you’re keen to team up with BotsCrew, we’ll shoot over a detailed proposal with prices, solution breakdown, timelines, and KPIs.

5) Excited to get started? Once you’re on board, we’ll hit the ground running with the development of your chatbot!

Wyatt Hahn, Cannabis, California SaaS and eCommerce Startup Founder, and Marketing Leader with 7+ years of experience is currently working on growing Pluggi, a Personal AI Budtender.

Our customer was looking for a chatbot developer with a ready-to-use AI Conversational Chatbot Platform. The purpose was to test the idea of creating the AI Budtender & Product Recommendation chatbots for multiple e-stores fast and under a limited budget.

Channels

Dispensaries’ websites (each chatbot is connected to a different dispensary)

Industry

White-Label,White-Labe Chatbot, eCommerce, Startup

Use case

White-Label Reseller, Lead Generation

Location

California, USA

To meet our customer’s goals, we designed features including:   

#1. Short & convenient product selection via 3 questions. Users can set the required effect, taste, and other parameters and get products dispensed in a matter of seconds — with just three questions.

#2. Additional questions that can be answered with the detailed answers from ChatGPT-4. Not just replies on the product selection and delivery conditions — customers can ask anything they want and get a response that encourages them to chat and interact with the chatbot.

#3. Live chat. We’ve provided our client with a smooth transition from the chatbot to live chat in order to provide a high-quality customer support experience and build better relationships with customers. In addition, live chat adds a personal layer to communication.

#4. Multilingual capabilities. Pluggi speaks over 50 languages!

#5. Integration with popular eCommerce systems. Popular eCommerce systems in the cannabis industry like Dutchie, Treez, and iheartjane enable exclusively relevant and updated information on products available for sale.

#6. Google Analytics Integration. Business strategy and various campaigns should be based on solid first-party data, not guesswork. With our setup, the customer can connect his Google Analytics to effectively track the bot’s performance on his side.

Additional value for our client is:

 Scalability. As the solution is built on the BotsCrew’s Conversational AI Platform, it empowers Pluggi with bot scalability — they can now launch new custom bots on dispensaries’ websites in 2 working days.

 Autonomy. BotsCrew’s Conversational AI Platform allows the Pluggi team to manage most of the bot content, visuals, and settings without coding skills. BotsCrew still covers the most technical part — integrations and complex customizations.

 Custom widgets for each individual dispensary. Since each dispensary is unique in its way, we make everything completely customizable to fit the dispensary’s experience and menu.

 Different chatbots for various locations. Different regions can surely have different law bases and assortment available. We customized chatbots for each location keeping in mind key differences that can be important for potential buyers.

With such an expansive and profitable landscape, businesses utilizing technologies like Pluggi can help reach new consumers, create unique marketing opportunities, and provide customers with a more personalized shopping experience.

We launched over 100 white-label chatbots for different dispensaries since March 2022, and we still are adding new customization capabilities. BotsCrew has enabled the client to grow from having $0 revenue in March 2022 to recording more than $10,000 in monthly recurring revenue as of now.

Using AI Budtender, great dispensaries see an incredible: 

Check our customer’s detailed feedback feedback on Clutch

BotsCrew is more than a service provider — we’re a partner committed to making businesses successful.

A Chatbot Platform That Matches Your Values, Vision, and Creativity. With Botscrew’s Conversational AI Platform, you match your customers’ needs. You won’t stumble upon immutable features that put a ceiling on your revenue. Instead, you will find customized features, integrations, or any other customizations you or your clients may require, as well as rewarding chatbot experiences your customers crave.

Flexible Pricing. You can set up any pricing for your clients. BotsCrew will have no visibility of this information.

Pre-Sales Support. We support you in pitching the chatbot to the client by providing simple prototypes and chatbot consultations. With 7+ years of experience selling chatbots, we have the expertise and best practices to set you up for success in your chatbot reseller journey.

An Unparalleled Post-Release Support for All Our Chatbot Partners. Whether you are taking your first steps into the chatbot industry or are a seasoned veteran, our team is on call to help you in any way they can. After the delivery, we analyze the chatbot performance and set new ambitious goals.

Fully Secure Chatbot Solutions. Your security is our top priority. Therefore, we adhere to the strictest security principles and data encryption.

Dedicated Account Manager. You’ll have your dedicated account manager at every step of the chatbot journey.

FIBA is a global governing authority for basketball that represents 212 National Basketball Federations around the world and organizes and oversees international competitions, including the FIBA Basketball World Cup 2023 and Olympic Basketball Tournaments.

FIBA brings together a vast community of 450 million players and fans, fostering a solid global basketball community.

The Context

Anticipation was building for the grand event in the summer of 2023 – the World Basketball Cup. To ensure a seamless and user-friendly experience for fans, the FIBA’s team put in a tremendous amount of effort. Their primary objective was to find a solution that could bridge the gap between fans from across the globe and their platform, allowing each fan to access the information they desired right from the homepage.

FIBA already created a character that was an incredible embodiment of high social responsibility and unwavering principles – the World Cup official mascot – JIP, the basketball robot. Yet it lacked a voice. The solution to this conundrum was on the surface: create a chatbot!

In February 2023, ChatGPT had gained considerable popularity. At that stage, they decided to put it to the test with a simple query: “Hey, can you recommend the top custom chatbot development agency?” The first option presented by ChatGPT was BotsCrew. And so, the journey began.

The Challenge

FIBA’s team approached us with the goal of giving their mascot a voice and the ability to interact with fans in 5 different languages in real time.

They requested the development of a special chatbot designed to deliver timely and accurate information about the FIBA World Cup. Given the vast fan base, their aim was to enhance the user experience by providing easy access to tournament-related information and engaging with as many users as possible through notifications to keep them updated on relevant news and events, like current MVPs and favorite teams updates after each match.

At BotsCrew, we prioritize our customers and combine our efforts together to move toward their success. Therefore, we paid close attention to their detailed chatbot requirements and vision for the chatbot. Yet, upon closer estimation, we realized that they could be optimized.

Max Gladysh, the BotsCrew’s co-founder, is a big fan of basketball. He shared with FIBA’s team his vision of the requirements and a future solution that would align seamlessly with their budget, timeline, and audience needs, proving to be mutually beneficial for both parties. Here, we found common ground.

Therefore, within the next 4 months, we were expected to develop the chatbot which will:

The Solution

Meet JIP — a basketball robot named by the initials of its co-hosting nations: Japan, Indonesia, and the Philippines. JIP’s mission is to foster global unity, bringing people together under the banner of basketball.

Thanks to the GPT-4 foundation, JIP has rapidly learned to communicate in multiple languages. As a result, it provides fans and visitors with the freedom to pick their preferred language for the conversation. You can choose from a range of options, including English, Japanese, Indonesian, French, and Spanish.

JIP is seamlessly integrated with FIBA’s API, ensuring he could provide accurate and timely data within seconds. This includes frequently changing updates to the schedule, scores, teams, players, and venue information.

JIP is really good at understanding natural language questions and giving you meaningful answers. JIP knows a lot about the FIBA competition and can handle a wide range of questions about the World Cup 2023. For example, JIP knows quite a bit about the history of the Basketball World Cup – he can tell you how the tournament works, its history, and some interesting facts. He’s knowledgeable about the teams, the best players, the groups, the leaders, and much more. Plus, JIP has a personality – he identifies himself as a basketball robot!

Operating within a continuous stream of data, JIP efficiently manages multiple concurrent user requests while maintaining a high level of performance.

A chatbot was built using the BotsCrew platform, making it convenient to make updates and fix any errors in JIP’s functionality with no coding. BotsCrew took care of all aspects of development and provided ongoing support for the project.

Additionally, Platform Analytics enabled FIBA to identify popular topics and subjects among the audience based on the specific questions and issues they raised with JIP.

The Result

In just two weeks after we introduced a chatbot widget for JIP, it talked to over 73,000 basketball fans. FIBA notes that “the [chatbot’s] outcomes proved gratifying particularly with regard to overall user satisfaction and adoption”.

Many users were excited, asking who JIP is and why recycling is a good idea.

Moreover, around 71.51% of users successfully completed various interactions without the need for natural language understanding. These interactions included promotions: it was also set as a chatbot for lead generation. It aimed to encourage people to explore more information, subscribe to newsletters, or get match results.

The Feedback

Here is how it works

We believe that chatbot is a perfect assistant at any event. So, if you feel like you want to have success similar to the story you’ve just read, then we propose you to start implementing your bravest ideas with the following 5 steps:

1. Secure your spot! Book a quick call or breeze through a form below — it only takes 2 minutes!
2. Check out your email inbox. You will discover a message to confirm our scheduled meeting there.
3. In our meeting, we will delve into your chatbot needs, explore your ideas, reference success stories from clients with similar cases, identify potential KPIs, and discuss budget considerations and project outcomes. You will gain clarity on whether your chatbot concept is a promising venture.
4. Following our call, should you decide to move forward with BotsCrew, we will promptly provide you with a comprehensive proposal.
5. If everything resonates with you, we can proceed to create your chatbot.

Channels

Website, WhatsApp, Facebook, Instagram

Industry

Civic and Social Organization

Languages

6 languages, including English, Spanish, French, Hindi, Swahili, etc. ​​(and more are on the way)

Use case

Raising awareness, Non-profit, Chatbot migration

In 2021, out of the 1.9 billion women of reproductive age (15–49 years) worldwide, 874 million were using modern contraceptive methods.

However, with a variety of contraceptive options available, finding the right one isn’t always straightforward. Many women remain unsure of which method suits them best since it depends on many factors including a woman’s overall health, age, future childbearing plans, etc.

To address this gap, a non-profit organization Women First Digital (WFD) decided to employ a chatbot featuring quizzes and survey forms to help women make informed contraceptive choices.

The organization’s mission is to empower women with access to reproductive health services that are safe, reliable, and individually tailored. Its 3 major initiatives — safe2choose.org, FindMyMethod.org, and HowtoUseAbortionPill.org — exist to reduce the rate of unsafe abortions and broaden contraceptive awareness.

When the non-profit organization initially reached out to us, they already had a chatbot named Ally up and running for one of their projects — HowtoUseAbortionPill.org. It informs women about safe abortion methods and symptoms after the termination.

However, WFD wasn’t fully satisfied with their current solution:

Therefore, WFD was looking for a vendor capable of replicating Ally Bot logic, eliminating the existing discrepancies in Ally’s multilingual copies, and adding more advanced analytics functionality — all within less than a month.

The current chatbot version:

Recently, we introduced a voiceover feature, enabling all chatbot messages to be vocalized. This enhancement significantly improves accessibility and enriches the overall user experience.

Additionally, we set up advanced Google Data Studio Analytics that captures information about how women interact with the chatbot based on their geography and language. It helps understand which languages and communication platforms are most in use and what information about abortion is being requested in different locations for the organization to be able to direct its major efforts accordingly.

The client’s ambitious target of attracting 40,000 visitors to their chatbot annually is well within reach. In just the first 6 months, 29,000 users engaged with the chatbot, already achieving 72% of the yearly goal. With this momentum, reaching the target by the end of 2024 is not just possible but highly likely.

Ally Bot has been officially presented at the International Conference on Family Planning Programming, 2022 — WFD Team was proud to share the official video introduction of its capabilities and what impact the chat has had globally.

Our client was thrilled with the outcome, and they eagerly agreed to continue our partnership, leading to the creation of a new chatbot for the FindMyMethod.org project. 

The new GPT-based chatbot, Myka, offers expert advice on contraception methods. Users can explore different types, compare options, and find the most suitable one for their needs. Additionally, if a user suspects she might be pregnant, she can take a short quiz to help clarify.

Each questionnaire includes up to 15 questions, ensuring thorough and personalized guidance. The chatbot itself is available on the company’s website WhatsApp, and the FindMyMethod Facebook Messenger.

Extended analytics was crucial for the client, so we developed advanced, personalized analytics tailored to the organization’s needs.

Conversation data:

User data:

Behavioral data:

The chatbot stores the collected data in a secure and organized database.

The initial goal was to have 1,000 active users per month for a Myka chatbot. In just a few months after the launch, we achieved an impressive 15,000 active users per month.

Channels

Website

Industry

Beauty, E-commerce

Integrations

Freshchat, Client’s website

Customer service team size

27 total reps and 5 chat specialists

This is an offer when we automate 30% of your customer service requests in 30 days for free. 

Technology is always an investment. Our big goal is to make Fortune-500 AI quality affordable for any COO. After 6 years of developing Conversational AI for Fortune 500 companies, we created Legendary.cx.

Key steps:

Key benefits:

Pay for results, not promises

Our client is the world leader in hair, skin, and body care products creation. The BotsCrew team reached out to them with the Legendary.cx offer and they agreed to test the solution. We knew that the solution would benefit them, as in the last five years, the brand has seen phenomenal growth which led to:

1.10M website monthly visitors

Customer service response waiting time:

10m 33s average resolution time

~282% growth of inquiries per year

Firstly, we started with a Discovery phase. This is the data-driven approach to chatbot development when we collect information on current customer service processes and finalize the chatbot vision, business goals, and implementation approach.

Discovery phase deliverables:

For the trial period, we’ve defined 29 questions that the chatbot could answer (and/or assist live agents in answering them). These include the most repetitive and time-consuming questions, both pre-purchase and post-purchase.

We launched a chatbot only on the Contact us page for the trial period.

The client agreed to proceed with further automation, up to 90% of customer support requests. Currently, the BotsCrew team is working on improving the chatbot’s understanding of conversations that could speed up the whole process of chatbot training.

To do so, we integrated the chatbot with GPT-3.5 technology. During the first test results, we received a better chatbot quality of understanding questions – from 50% to 80%.

Channels

Dispensaries’ websites (each chatbot is connected to a different dispensary)

Industry

eCommerce, Startup

Use case

Pre-sale, Reseller scalability, Platform customization

Location

California, USA

Summary

The Californian startup Pluggi was looking for a development team with experience building successful chatbot-based products from scratch. The purpose was to test the idea of creating the AI Budtender & Product Recommendation chatbots for multiple e-stores fast and with a limited budget. Together we launched 20+ chatbots for different dispensaries since March 2022, and we still are adding new customization capabilities. BotsCrew has enabled the client to grow from having no revenue in March 2022 to recording more than $4000 in monthly recurring revenue as of November 2022.

In December 2021, Pluggi needed to rapidly build an eCommerce tool for cannabis dispensaries that was both cost effective for a startup, and also scalable as they grew rapidly since Pluggi had already presold some customers prior to launch.

BotsCrew was responsible for designing and developing an eCommerce product recommendation widget for Cannabis Dispensaries and doing ongoing improvements in a timeline and cost effective manner.

We started with the Discovery phase (tech investigation into required integrations, bot mockups), then built and launched the pilot version for the first actual client in 6 weeks, under a $10k investment.

Scalability

As the solution is built on the Botscrew Conversational AI Platform, it empowers Pluggi with bot scalability — they can now launch new custom bots on dispensaries’ websites in 2 working days.

Autonomy

Botscrew Conversational AI Platform allows the Pluggi team to manage most of the bot content, visuals, and settings without coding skills. BotsCrew still covers the most technical part – integrations and complex customizations.

Cost-effectiveness

We created a flexible, growth-based pricing model for scaling.

Time-effectiveness

BotsCrew fully covers the development and support side of the project. Thus, the Pluggi team can focus more on startup strategy and growth: marketing and finding new clients and partners.

Personalized support

A dedicated Account/Success manager that helps with analytics suggests improvement ideas to help achieve better business results and user satisfaction with the bots.

Platform

WhatsApp

Industry

Retail

Use case

Marketing, Lead Generation

Language

English

Summary

One of the biggest barriers for female-identifying and non-binary football players is good access to pitch space. Adidas wanted to create awareness towards this problem, and with Hill+Knowlton Strategies, one of the world’s leading global communications companies, they decided to create a campaign called “Pitch, please.” The core of this campaign was a WhatsApp chatbot, so female-identifying and non-binary players could chat with it and find a pitch in London to play football together). Apart from that, users also could get map directions to the pitch (Google Maps), provide feedback about the chatbot experience, and share the chatbot on Instagram or Facebook. Then H+K using our BotsCrew Platform could download the list of players as an XSL (Name, Phone Number, position, DOB, location, time slots) and contact them if additional players were needed for the game. The goal of the chatbot was to get 100 users to book a pitch. H+K contacted BotsCrew in 1.5 weeks before the campaign started. We had less than 2 weeks to develop a chatbot. BotsCrew successfully launched Pitch, please chatbot that existed throughout July 2022. 

campaign duration

users talked to Pitch please chatbot during the campaign

users booked a pitch, the goal was 100!

people came to Haggerston School and Fulham FC’s Motspur Park complex to play football

The lack of pitch space for girls, women, and non-binary people to play has long been one of the biggest challenges facing the sport. adidas wanted to correct one of the game’s greatest inequalities and partnered with Hill+Knowlton Strategies (H+K) to create a campaign that would bring attention to the problem and motivate players to book pitches.

H+K had an experience using WhatsApp chatbots for their campaigns. They saw the chatbots’ results and decided to use this tool again with the Pitch, please campaign.

There were two challenges for H+K. The first one, they had a problem with finding new chatbot vendors. What’s worse, they had less than two weeks for chatbot creation as the campaign had to start on July 7th.

On the first call with H+K,  we showed our use cases and expertise. H+K decided that BotsCrew was the best one to create this chatbot. 

Pitch, please chatbot was a simple WhatsApp chatbot that asked a few questions, to clarify if the user is from London (as pitches were available only in London), then gathered contact information, date of birth and proposed available time slots for pitch booking. Apart from that, users also could get map directions to the pitch (Google Maps), provide feedback about the chatbot experience, and share the chatbot on Instagram or Facebook.

Then, using our Chatbot Platform, the clients could:

BotsCrew has tons of experience in doing WhatsApp chatbots and assisting in getting WhatsApp Business API approval. Also, we are very familiar with ASAP use cases when you have to deliver a high-quality product in a short time, specifically for marketing chatbot use cases.

In less than a week, we managed to create a conversational flow and the chatbot, tested it with our internal group, got an approval from the client, and successfully launched “Pitch, please” chatbot on the campaign official starting date.

H+K contacted us on June 29, 2022, and we released a chatbot on July 7, 2022. The team consisted of 4 people (Developer, Conversational Designer, QA, and Account Manager).

During one month, 338 users talked to Pitch please chatbot, 149 users booked a pitch, and, finally, 345 people came to Haggerston School and Fulham FC’s Motspur Park complex to play football.

Surprisingly, we noticed that people still try to book a pitch from a chatbot even after the campaign finished. We changed the previous Welcome Message to navigate people to the new website where they could book a pitch next month.

During the global pandemic, the tourism and hospitality industry was completely devastated. Meanwhile, the COVID restrictions were rapidly changing, going back and forth, closing and reopening cities and countries. 

In 2021 Choose Chicago, the official destination marketing organization for Chicago, realized that they needed to adapt to this hybrid, always-on world. They wanted to bring more visitors to Chicago, prompt travelers to visit and immerse into local cultural experiences rather than staying downtown only, and help them find information about the reopening of Chicago as quickly as possible.  To do so, they studied digital solutions, like chatbots. 

Meet The Bean. Named after the iconic Cloud Gate sculpture in Millennium Park, The Bean lives on the Choose Chicago website and is available 24-7 to help people from near and far to discover the best of Chicago.

The Bean is an AI-chatbot that helps answer visitors’ questions, suggest new places and events, and serves as a virtual ambassador of Chicago. The Bean can understand when you ask it about Chicago neighborhoods, where to eat, attractions, breweries, events, celebrities, and much more... Also, it has conversational elements responding to your most tricky questions like, “Do you like New York?”  

Note: This is not a total number of unique phrases. These are phrases that have been trained in the Dialog Flow (NLP engine). Therefore, the chatbot can understand not only these phrases, but also similar ones.  For example, you can type hi, hello, how are you, and a chatbot will understand. You can check The Bean here. 

Events and Attractions Search

Restaurant nearby and in neighborhoods search

Restaurants search by type of cuisine

Review the most recent blog posts from the “Chicago Like a Local” blog

“The Bean” became self-aware through a partnership between BotsCrew, Choose Chicago, Timecraft and the Knight Lab, which is part of Northwestern University’s Medill School of Journalism, Media, Integrated Marketing Communications. The school’s students were involved in the design of “The Bean,” specifically its personality.

Development

The Bean was built on the BotsCrew Platform with several integrations:

Chatbot Personality

When deciding on whom visitors would love to chat with, the team’s choice was the world-famous sculpture “Cloud Gate” by artist Anish Kapoor. “Cloud Gate” has become an iconic attraction in Chicago, popular with both visitors and locals alike. Our common goal was to create a chatbot who is a true Chicagoan. To do so, during the Discovery phase, the dedicated team prepared the audience research, chatbot personality and brand identity/tonality exploration. With the help of a creative copywriter, we created engaging conversational flows with stories and even a few jokes.

In the five months since its launch, 22,434 people have talked to The Bean with a satisfaction rate of 74.7%

Three major KPIs for The Bean are helping people find events, information about tours and attractions search, and restaurant recommendations across the city.

Apart from that, we created promotional flows in The Bean to encourage people to check out and book cultural events through the Fall and Winter months. We started with the Creative Spirit festival.  

Currently, we are updating The Bean with custom flows for occasional events and marketing campaigns, like Chicago Theatre Week and Chicago Restaurant Week. In addition, to make The Bean as accessible as possible, we are implementing technology so The Bean can be used with screen readers.

1) You book a call/ fill out a form;

2) We send you an email to confirm our meeting;

3) On the meeting we discuss: your chatbot idea/question, examples from our previous clients with similar case, possible KPIs, budget and outcomes. You will know if your chatbot idea worth the shot. 

4) After the call, if you want to proceed with BotsCrew, we send you a detailed Proposal with prices, solution description, timelines, KPIs;  

5) If everything sounds good for you, then we start creating your chatbot!  

GsmServer is a multi-range international online store, where you can conveniently purchase telecommunication related technological solutions, STEM toys, accessories and spare parts for cell phones, various electronic components and equipment, repair/service tools etc.

The customer and technical support were overloaded with repetitive queries. Some user flows on the website, like the account’s password recovery, were too complicated and stopped customers from quick resolutions. Besides, the team couldn’t provide a personalized customer experience because it took lots of time when manually identify the customer’s email, number, and previous purchase history. On top of that, the team worked only during the weekday and till afternoon on Saturdays; on the Saturday evening and Sunday there was no one to help, and, it turned out, that it did cause problems for their customers.

A website chatbot that answers general and more specific questions about products, provides information about orders, and helps customers buy items. Also, it easily connects them with a real human if you don’t get your answer.

Platform:  Website Widget.

Language: English and Spanish

Functionalities

– The chatbot is integrated with GsmServer CRM, which will allow matching users with their order details and provide users with the order data;

– The BotsCrew platform allows GsmServer to track, analyze conversations and session flows, create cohorts and funnels to see how customers interact with the solution;

– The chatbot user can  trigger customer support or a specific agent. Meanwhile the GsmServer agent can see conversations between the user and the chatbot and interwin in a conversation at any point;  

– NLP training (150 FAQ about shipment, products, payment, software downloading, etc + intents which require integration, like: “Where is my order?,” “Talk to human,” “Buy an item”)

We launched the chatbot in March 2021. We did not want to scare buyers, thus the chatbot widget is in the lower right corner, while on top, there is a button “Chat with us” to talk with an agent. Despite knowing where the chat with an agent is, regular customers click on the chatbot as well. Of course, new customers choose a chatbot because it is more visible, and people have got used to chatbots. But regular customers choose a chatbot consciously.

The results were both promising and unexpected. After six months, the chatbot automated 72.28% of all customer requests. That means the chatbot covers near 50% of all chats on the GsmServer website from June to December 2021. Now you see how this number had grown when we added the Spanish version and updated the Buy and item flow.

Discovery and planning

We identified the most popular requests based on existing conversational history analysis and discussions with the client.

Knowing that they already had a chatbot, we understood that starting with POC wasn’t the smartest decision. We proposed to jump to more complicated project stages and scale what was done before. That’s why the GsmServer chatbot had only two phases: MVP and post MVP. So in 6 weeks, GsmServer would have a viable solution that would automate 50% of customer requests. 

Development

The development process was simple and smooth. There were just a few integrations: their website to magnify user experience, Chatbase (upd. Now our Platform analytics) to track chatbot performance, and Livezilla to connect customers and live agents. Based on the most frequent cases and questions from previous chat history, our conversational designer prepared a diagram architecture of how users will receive the information using buttons and typing their questions. When we finalized all the content and transferred it to our Platform, we did a couple of workshops with the client to show how they can update content on their own.

Currently, we are in the post MVP stage, so we are making some minor changes to the widget that will facilitate the website experience when chatting with a chatbot. And we are working on improving the Buy an item flow and analytics of chatbot’s performance.

The chatbot’s name is Basky Bot. We formed it from a simple word and item – Basket. Chat with Basky Bot here.

1) You book a call/ fill out a form;

2) We send you an email to confirm our meeting;

3) On the meeting we discuss: your chatbot idea/question, examples from our previous clients with similar case, possible KPIs, budget and outcomes. You will know if your chatbot idea worth the shot;

4) After the call, if you want to proceed with BotsCrew, we send you a detailed Proposal with prices, solution description, timelines, KPIs;  

5) If everything sounds good for you, then we start creating your chatbot!